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NOVEMBER SAVINGS! SAVE 25% OFF*

Prices as shown; no code needed.

25% off the current list price is automatically reflected in pricing on the product page.

*Some exclusions apply, including but not limited to New Arrivals, Limited Editions, Bulova Jewelry, Frank Lloyd Wright Collection, Frank Sinatra Collection (15% off the original price), Joseph Bulova Collection, Marc Anthony Collection (15% off the original price) and Tony Bennett Collection (15% off the original price). Valid on Bulova.com only, now through 11/11/26 11:59pm PT.

Pricing and product assortment on Bulova.com may vary from retail, department, or specialty stores.

FREE SHIPPING & RETURNS

HOLIDAY SHIPPING DEADLINES
With Bracelet Sizing: Order by Thursday, December 17, 11:59pm ET / 8:59pm PT
With Standard Shipping (Free): Order by Monday, December 21, 3pm ET / 12pm PT
With Premium Shipping ($30 Charge): Order by Tuesday, December 22, 3pm ET / 12pm PT
Orders placed after 12/17 with bracelet sizing requested will not arrive in time for Christmas.

FREE SHIPPING & RETURNS
Enjoy free UPS shipping within the U.S. and free returns. Please allow up to two business days for order processing, before your order ships. Orders over $450 will ship signature required.

SHOP WITH CONFIDENCE
When you purchase from Bulova.com, you are buying directly from the brand. We offer a 30-day, money-guarantee so that you can be sure your new Bulova timepiece meets your expectations.

FREE WATCH BAND SIZING

We are also pleased to offer complimentary watch band sizing for any watch ordered on Bulova.com Please allow an additional 2-4 days for order processing time, before your order is shipped, as sizing occurs on demand by one of our expert technicians.

CURV

CURV

Discover the world’s first curved chronograph. CURV features a sleek, ergonomic design and slim case engineered to hug the contours of your wrist, powered by our proprietary high-performance quartz movement for extraordinary precision.

Featured Classics

Men's CURV | Article | Main Image

Perfectly Fit to Perform

When we created the world's first curved chronograph time didn’t stop, it advanced. A decade later, the CURV continues to stand the test of time and innovation with its cutting-edge design and a movement that vibrates at a remarkable 262kHz, making each timepiece accurate to within just seconds a year.

10th Anniversary Edition

Celebrate 10 years of innovation with the CURV 10th Anniversary Edition. Pairing a redesigned 41.5mm stainless steel case with the world’s first curved 262kHz chronograph movement, the translucent brown dial, luminous details, and double-curved sapphire crystal complete the bold design.

CURV | 10th Anniversary Edition | Article Image | 96K117

Forged Carbon

Created to celebrate Bulova’s 150th Anniversary, this special-edition CURV showcases the brand’s boldest innovation yet. Its forged carbon case, infused with 97.97% pure gold flake, is paired with a gold-tone stainless steel bezel, giving each watch a unique pattern and distinctive appeal for collectors.

CURV | Forged Carbon | Article Image Large | 98A328CURV | Forged Carbon | Article Image Small | 98A328

Marc Anthony

Created in collaboration with Grammy Award winner and global style icon Marc Anthony, this exclusive CURV strikes a bold chord with its rose gold-tone stainless steel case, translucent blue dial, and signature-inspired details, all working together in perfect harmony.

CURV | Marc Anthony | Article Image | 97A185

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BULOVA, the logo known as the “tuning fork” or “bifurcate device”, the “infinity symbol” logo, CARAVELLE, MARINE STAR, CURV, PRECISIONIST, and RUBAIYAT are registered trademarks of BULOVA. TEAM MIAMI is a trademark of E1 TEAM MIAMI LLC. FRANK SINATRA is a trademark of Frank Sinatra Enterprises, LLC. TONY BENNETT is a registered trademark of Ignite Music Fund I SPE I LP. Frank Lloyd Wright, The Frank Lloyd Wright Decorative Designs Collection, Taliesin, FLW and the red square design are registered trademarks of the Frank Lloyd Wright Foundation. GRAMMY, LATIN GRAMMY, and (known as the gramophone and appearing in various colors) are registered trademarks of The Recording Academy and are used under license. APOLLO THEATER is a registered trademark of Apollo Theatre Foundation, Inc. ELLA FITZGERALD is a registered trademark of E.F. Licensing, LLC. STETSON is a registered trademark of John B. Stetson Company. SHELBY and related marks are registered trademarks and/or intellectual property of Carroll Shelby Licensing, Inc. and are used under license.